Hi. I’m Paul.
I’m a user researcher and product strategist who’s passionate about crafting intuitive and efficient digital experiences.
About Me
With more than two decades of expertise in user experience, I specialize in generative user research, rapid iterative design, accessibility testing and evaluation, design process definition and governance, and UX team building.
Case Studies
New-To-World Feature Set Incorporating ML/AI
See how I ran a discovery sprint, created a design strategy, and validated the design of a feature set for a contract intelligence SaaS product that incorporated machine learning to identify and classify the clauses in an organization’s legal agreements.
AI-Accelerated Growth Research: SaaS Marketplace
Learn how I doubled visitor conversions and optimized the user journeys for a B2B SaaS software marketplace through iterative research and design optimization. And coupled it with an AI-accelerated analysis approach that gave stakeholders the ability to query the data on-demand.
Contact
Email: pjsherman@gmail.com
LinkedIn: https://www.linkedin.com/in/pauljsherman